Terms and Conditions

By accessing and using Merkava's services, you acknowledge that you have read, understood, and agree to be bound by these Terms and Conditions, as well as our Privacy Policy and Cookie Policy.

These terms constitute a legally binding agreement between you and Merkava. If you are using our services on behalf of an organization, you represent and warrant that you have the authority to bind that organization to these terms.

Merkava provides strategic consulting services, educational programs, and digital content aimed at empowering organizations through innovation and data-driven strategies.

Our services include but are not limited to:

• Strategic planning and consulting
• Innovation and technology consulting
• Capacity building programs
• Educational content and resources
• Community programs and initiatives

We reserve the right to modify, suspend, or discontinue any aspect of our services at any time without prior notice.

As a user of our services, you agree to:

• Provide accurate and complete information when creating an account
• Maintain the confidentiality of your account credentials
• Use our services in compliance with all applicable laws and regulations
• Not engage in any activity that could harm, disable, or impair our services
• Not use our services for any illegal, fraudulent, or unauthorized purpose
• Respect the intellectual property rights of Merkava and third parties
• Not attempt to gain unauthorized access to any part of our services or systems

You are responsible for all activity that occurs under your account. Please notify us immediately of any unauthorized use of your account.

All content, features, and functionality of our services, including but not limited to text, graphics, logos, images, videos, software, and design, are the exclusive property of Merkava or its licensors and are protected by international copyright, trademark, and other intellectual property laws.

You may not:

• Copy, modify, distribute, sell, or lease any part of our services
• Reverse engineer or attempt to extract the source code of our software
• Use our trademarks, logos, or branding without prior written permission
• Remove or alter any copyright, trademark, or proprietary notices

Limited license is granted to access and use our services for personal, non-commercial purposes only.

Your privacy is important to us. Our collection, use, and protection of your personal data is governed by our Privacy Policy, which complies with:

• Mexican Federal Law on Protection of Personal Data Held by Private Parties (LFPDPPP)
• General Data Protection Regulation (GDPR) for users in the European Union
• Other applicable international data protection regulations

By using our services, you consent to the collection and use of your information as described in our Privacy Policy. We implement appropriate technical and organizational security measures to protect your personal data.

To the maximum extent permitted by law, Merkava and its directors, employees, partners, and affiliates shall not be liable for:

• Any indirect, incidental, special, consequential, or punitive damages
• Any loss of profits, revenue, data, or business opportunities
• Any damages arising from your use or inability to use our services
• Any damages resulting from unauthorized access to or alteration of your data

Our total liability to you for any claims arising from or related to these terms or our services shall not exceed the amount you paid us in the 12 months preceding the claim.

Some jurisdictions do not allow the exclusion of certain warranties or limitations of liability, so some of the above limitations may not apply to you.

We reserve the right to modify these Terms and Conditions at any time. We will notify you of any material changes by:

• Posting the updated terms on our website
• Updating the "Last Updated" date at the top of this page
• Sending you an email notification (if you have provided us with your email address)

Your continued use of our services after any modifications constitutes your acceptance of the updated terms. If you do not agree with the modified terms, you must discontinue use of our services.

We encourage you to review these terms periodically to stay informed of any updates.

These Terms and Conditions shall be governed by and construed in accordance with the laws of Mexico, without regard to its conflict of law provisions.

Any disputes arising from or relating to these terms or our services shall be subject to the exclusive jurisdiction of the courts located in Mexico.

For users located in the European Union, you may also have the right to bring proceedings in the courts of your country of residence.

In the event of any conflict between these terms and applicable law, the law shall prevail, and the conflicting provision shall be deemed modified to the extent necessary to comply with applicable law.